Tag «Seeing is believing essay»

Advertisements comprise thirty percent of the material aired on television, and many of us will view more than two million commercials in our lifetimes

Advertising executives and marketing experts more than likely hope that we remain oblivious to the underlying messages that ads contain and that we perceive their work purely from entertainment and consumerist perspectives rather than for the purpose of critical assessment. We need to be aware of how advertisers appeal to us, and we should think …